In an increasingly competitive retail and hospitality landscape, custom wine bottle hang tags have emerged as a simple yet powerful branding tool. Whether you’re a winery owner in Sussex, a boutique wine seller in London, or a luxury gift brand in the UK, these small tags deliver a big impact. In this article, we’ll explore everything you need to know about custom wine bottle hang tags UK, with a focus on the London market.

What Are Wine Bottle Hang Tags?

Wine bottle hang tags are small cards or labels that are attached to the neck of a wine bottle. Typically made from cardstock or other durable materials, they are either pre-punched or custom die-cut to fit neatly around the bottle’s neck. These tags serve as mini-billboards—displaying branding, tasting notes, promotions, QR codes, or personal messages.

Common Features of Wine Bottle Hang Tags

• Custom shape or die-cut

• Full-colour printing

• Matt or gloss lamination

• Hole punch for easy application

• Options for foiling, embossing, or UV spot varnish

Why Choose Custom Wine Bottle Hang Tags in the UK?

In a market where presentation is everything, especially in premium segments like wine, these tags can:

1. Elevate Brand Identity

With custom wine bottle hang tags London UK-based wineries and retailers can reinforce their brand identity using colours, logos, fonts, and messaging that align with their broader brand strategy.

2. Enhance Gifting Experience

In London, where wine gifting is popular among corporates and consumers, a personalised hang tag adds a layer of sophistication. It transforms a simple bottle into a thoughtful gift.

3. Communicate Important Details

These tags can include tasting notes, vintage information, food pairing tips, or sustainability certifications—helping consumers make informed choices.

Popular Use Cases for Wine Bottle Hang Tags in London and Across the UK

1. Wineries and Vineyards

Small and large vineyards use custom hang tags for storytelling—sharing heritage, vineyard practices, and flavour profiles.

2. Retailers and Supermarkets

Tags offer an additional marketing surface for in-store promotions, special offers, and limited editions.

3. Wedding and Event Planners

Couples often use wine bottle tags as thank-you notes or menu highlights on reception tables, especially at venues across London’s premium event spaces.

4. Corporate Gifting

In the corporate scene, especially in cities like Manchester, Birmingham, and London, companies attach branded hang tags to wine gifts during festive seasons or client appreciation campaigns.

Customisation Options Available in the UK

Materials

• 300gsm or 350gsm cardstock

• Kraft paper for an eco-friendly touch

• Textured papers like linen or felt-marked

• Recycled and FSC-certified options

Finishes

• Glossy or matt lamination

• Foil stamping (gold, silver, rose gold)

• Embossing/Debossing

• Spot UV coating for selective shine

Printing Techniques

• Digital printing (for short runs)

• Offset printing (for bulk production)

• Letterpress for luxury or vintage brands

Shapes and Sizes

• Classic rectangle

• Circle or oval

• Die-cut wine glass or bottle shapes

• Custom shapes to match brand icons

Design Tips for Effective Hang Tags

1. Keep It Legible

Use clear fonts and adequate contrast. The limited space means every word should count.

2. Highlight the Brand

Your logo and tagline should be prominent. Use brand colours for instant recognition.

3. Add a QR Code

Bridge physical and digital by linking to your website, wine tasting video, or Instagram page.

4. Tell a Story

Include a short message about the winemaker, origin, or unique vintage notes—especially effective in London’s high-end wine shops.

Regulations and Legal Notes for Wine Labeling in the UK

While hang tags are not considered official labels, if you include any health or content claims, you must ensure:

• Claims align with UK alcohol advertising standards

• Information is accurate and not misleading

• No underage marketing is implied or encouraged

Where to Order Custom Wine Bottle Hang Tags in the UK

Several reliable UK-based print and packaging providers offer custom solutions for wine bottle tags. These include:

• Local print shops in London with quick turnaround

• Online printing platforms offering design tools and nationwide delivery

• Eco-conscious suppliers using sustainable inks and papers

Always choose a supplier with positive reviews, responsive customer service, and options for bulk discounts if you’re ordering for an event or multiple product lines.

Cost of Custom Wine Bottle Hang Tags in the UK

Prices vary based on materials, quantity, design complexity, and finishes. On average:

Bulk discounts are often available, especially from manufacturers based in London or industrial hubs like Leicester or Birmingham.

Benefits of Using Hang Tags vs. Standard Bottle Labels

Why London Brands Love Custom Hang Tags

1. Fashionable and Functional

In the UK’s trend capital, brands value aesthetics. A stylish tag makes a statement and adds retail appeal.

2. Ideal for Pop-Ups and Markets

London’s bustling wine markets and pop-up events benefit from flexible branding solutions. Hang tags make small-batch presentation easy and impactful.

3. Personalisation for Events

From Soho wine bars to Kensington galas, event managers use tags for names, dates, or special messages.

Eco-Friendly Hang Tag Options in the UK

If sustainability matters to your brand (and it should), consider:

• 100% recycled cardstock

• Soy-based or vegetable inks

• Uncoated papers for compostability

• Biodegradable string or hemp twine

These are readily available from UK-based suppliers and are increasingly sought after by eco-conscious consumers.

Future Trends: What’s Next for Wine Bottle Hang Tags UK in 2025?

• Interactive Tags: NFC chips or AR (augmented reality) triggers for immersive experiences

• Personalised Printing: Variable data printing (VDP) for unique messages on each tag

• Minimalist Design: Cleaner fonts and white space to appeal to premium buyers

• Localisation: Tags tailored to regional markets like London, Manchester, or Edinburgh

In the evolving world of branding and presentation, custom wine bottle hang tags in the UK offer a cost-effective, attractive, and highly customisable solution. Whether you’re enhancing product visibility, boosting gifting appeal, or sharing your brand story—these tags do more than just decorate. They connect.

Especially in London, where design, sophistication, and innovation are top priorities, a well-crafted wine tag can turn a simple bottle into a statement piece.